Before and After Pictures

Recently Dan Kennedy, one of my favorite authors and a marketing and business expert in his recent newsletter said,

“Businesses are refusing to fix the sagging foundation and termite infested structure while adding three stories of new construction on top. Pouring money or even great marketing into a leaky boat with rotting wood doesn’t solve the wood-rot. Rot will take it’s toll over time. The answer? Investment in mastery of craft and it’s details; determination to see that represented. Respect for your craft and your customer.”

A sign of “mastery in your craft” in our field is a trainer who has real clients getting real results using their methods. Show me before and after pictures and client stories and I’m listening. Until you have substantial evidence in the form of Before and Afters and real transformations you need to continue to invest in the mastery of your craft as a fitness professional.
One of the most powerful, inspiring tools we have as a fitness coach is our client’s stories. Before and After pictures tell your client’s story. Having before and after pictures that your potential clients can identify with is a necessity to a successful personal training business.

Your potential customer wants to see what is possible and that someone “just like them” achieved success.

How many Before and After Pictures along with Testimonials do you have from your clients? If the answer is none, it is time to start collecting them. We have a file overflowing at Results Fitness.
As Alwyn and I have started doing more and more business coaching in the new division of our business, Results Fitness Biz, with personal trainers we have realized that one of the obstacles we come up against is when a trainer doesn’t have any before and after pictures. One of the first things we do when we start coaching a fitness business owner is find out –  Do they get results with their clients? Do they have before and after pictures? If not, we have to work on their training ability before we can work on their business. You can’t build a business around not getting results.
Ask yourself as a fitness professional- do you get results with your clients? Are you pulling the potential out of your client’s?
To start creating the same dramatic changes in your clients and have a file full of before and after pictures along with powerful client stories to use in your marketing, you have to use effective fat loss programming and coaching.
How much more money would you make or how many more lives could you change by inspiring others if you had a file folder full of Before and After pictures to use in your marketing?

Whether you already have dramatic before and after pictures from clients and want to get more, are looking to get better results with your clients or need to completely revamp your training techniques because you are currently getting results - Don’t miss our upcoming Fat Loss and Body Composition Seminar where we will reveal EVERYTHING we use to get the results we are known for. The Early Bird discount is only good for a couple more weeks.

Our seminars and mentorships DO SELL OUT so grab your spot NOW.
Hope to see you there!
Dedicated to your Success,
Alwyn and Rachel Cosgrove

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Testimonials

"What sets Rachel Cosgrove apart from other trainers is her ability to combine her expertise with incredible motivational techniques that inspire her clients to achieve their fitness goals. Rachel not only understands the science of getting in shape, but is able to breakdown psychological barriers that limit so many from reaching their full potential."


Valerie Waters, Celebrity Trainer




"Ladies, listen to Rachel Cosgrove's advice. She's not only an accomplished athlete herself. She's also a reknowed trainer. And her advice has helped thousands of women get into the best shape of their lives. It's a simple formula really. Do what Rachel says. And watch as the results follow."


John Berardi, PhD
Faculty member, University of Texas
Author of The Metabolism Advantage




"Rachel Cosgrove is one of my top sources for fitness advice. She is, without a doubt, the best in the world at helping women lose fat and get in the best shape of their lives. In fact, there's no one in the fitness industry I trust more."


Adam Campbell, MS, CSCS
Fitness Director
Men's Health




"I have had the pleasure of knowing Rachel Cosgrove both as a friend and a colleague for many years now. Most people who know me know that I #1 don't give too many testimonials and #2 rarely call someone the 'real deal'. Rachel Cosgrove is the real deal, period. As a conditioning coach training people to meet their fitness goals, as an athlete competing in powerlifting and triathlons, to being one of the most well-respected professionals in this industry who constantly provides continuing education for others in this field, Rachel is pretty much the total package. In an industry dominated by males and more testosterone than one would like, Rachel stands out as a female who will hold her own with any of us in this field."


Robert dos Remedios, MA, CSCS, SCCC
2006 NSCA Collegiate Strength & Conditioning Professional of the year
Director of Speed, Strength & Conditioning - College of the Canyons, CA




"Rachel Cosgrove is a writer who "walks the walk". An athlete, a writer and a business owner, Rachel knows what it takes for women to be successful. I can guarantee you'll enjoy Rachel's book."


Mike Boyle
Strength Coach to numerous professional female athletes




"I completed the 16 weeks and my body is so different. I am smaller, (and not just a smaller version of my old self!). I can't get over the reactions I get when people say, "Boy, you must run a lot or do a lot of cardio", its truly amazing that I don't, I lift "heavy", AND look better than ever. I love the fact that my arc trainer collects clothes in my basement & my stairs are getting the action :) Thank you so much for writing a book that actually works!"


Megan Hoffman
Fitness Model
Women's Health Cover Model
Bikini Competitor




"When it comes to getting real results for real women, I trust Rachel Cosgrove. She is hands down one of the best female trainers in the country, and I wouldn't want anyone else as our fitness columnist at Women's Health. She understands that women today want to look great, but have less time and motivation than ever. Her approach is realistic and motivating, and her book is filled with the all the tools to positively push women to results they never thought possible. If you want to change your body (and your life!) for good, read this book."


Jen Ator
Fitness Editor at Women's Health Magazine



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